October is National Breast Cancer Awareness Month, and it’s pink ribbon an internationally recognized symbol of breast health. Point of information: It was Evelyn Lauder and Self magazine that co-created the Pink Ribbon symbol of breast health. Evelyn offered some quick statistics on breast cancer:

The American Cancer Society estimates that 192,370 new cases of invasive breast cancer are expected to occur among women in the U.S. during 2009, of which about 1,910 new cases are expected in men. Worldwide, more than 1.3 million people were diagnosed with breast cancer in 2007. Breast cancer continues to be the most commonly diagnosed cancer in women excluding skin cancers.

The Estee Lauder Companies have put out 7 points of “What You Can Do” to reduce your risk of breast cancer, including get screened, check yourself regularly, eat more vegetables and fruits, exercise, don’t smoke and quit smoking if you are, and drink less.

Lauder has a long standing commitment to supporting breast caner research and treatment, and The Evelyn Lauder Breast Center of Memorial Sloan-Kettering Hospital just opened – an ahead–of-state-of-the-art research, diagnostic and treatment center right here on 66th street and 2nd avenue. Evelyn and Larry Norton, deputy physician-in-chief of Memorial Hospital, were the visionaries and guiding forces behind the Breast Center. Norton will be presenting a lecture here on Oct 22: Update on Breast Cancer to discuss the latest advances in the medical fields dealing with breast cancer. This lecture is supported by Evelyn and Leonard A. Lauder.

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